Automotive data & advertising

Advertising that knows
what car they drive.

Motara turns real driver behaviour into targeted reach. See what the market is actually buying, put your parts in front of the right vehicle owner, and turn any car site or app into a revenue stream.

33,893
Parts indexed
319
Garage services priced
4
Ad platforms unified
2
SDKs — web & iOS

Three ways to use Motara.

Buy the parts of the platform you need and nothing else — whether you sell parts, buy media, or own the audience.

Insights

Know what the market is buying before you commit stock to a shelf.

  • Vehicle-level demand, by make and model
  • Category trends across power, handling, aesthetics
  • Market gaps you aren't covering yet
  • Social Signals: YouTube trends, sold separately

Advertise

Reach a driver because of the car on their driveway, not a cookie.

  • Targeting by vehicle, behaviour and budget
  • Four IAB formats, image or video
  • CPC and CPM with daily and total caps
  • Meta, Google, TikTok and Reddit in one view

Publish Free

Own an automotive audience? Turn it into monthly revenue — the publisher tools cost nothing.

  • One script tag, or a Swift package for iOS
  • DAU, MAU and retention out of the box
  • Custom funnels you build yourself
  • Full control over which ads may run

A marketplace, wired end to end.

Publishers supply the audience, Motara understands the vehicle, advertisers reach the right driver.

Publishers install the SDK

A single script tag on the web, or a Swift package on iOS. Sessions, screens and vehicle context start flowing within minutes — no cookies anywhere.

Motara builds the picture

Events resolve to a vehicle and a set of intentions: what they drive, what they have fitted, what they're saving for. Aggregated, never sold on.

Advertisers reach the driver

Campaigns bid into that context by make, model and behaviour. Budgets are enforced server-side, and performance lands back in the same dashboard.

Pick what you need. Pay for that.

Five modules, bought in any combination. No ladder to climb, no feature held hostage in a tier above you — and the publisher tools are free.

Insights
Demand, trends, market gaps
£99
Social Signals
What YouTube is hyping
£99
Ad Channels
Meta, Google, TikTok, Reddit
£99
Campaigns
Advertise across the network
£99
AI Assistant
Ask Moddy about your data
£99
Publisher
Analytics, funnels, monetisation
Free
Enterprise
Custom dashboards, API access
Talk to us

Motara One

Every module, one price — the whole platform without picking sides.

£299/month
Saves £196 a month against buying all five
Build your plan

We run on our own platform.

Motara isn't a pitch deck. Both sides of the marketplace are live and you can look at them.

CarLife — our own consumer app

An iOS app where drivers plan modifications with an AI assistant, priced against 33,893 real parts and 319 garage services. It runs the Motara SDK in production, which is how we know the data works before we sell it to anyone.

MotorMarket — a live demo marketplace

A working car marketplace running Motara ad units in four formats. Switch the vehicle in the corner and watch the creative change with it. No sign-up, no sales call — just open it.

Open the demo

Start with one module.

Create an account, pick what's useful, and add the rest only when it earns its place.